Mobile messaging in Manufacturing Industry
Manufacturing Industry is considered the holy grail for any economic activity. No other industries generates employment both unskilled and skilled as the Manufacturing sector. Manufacturing continues to be a major part of a thriving economy in terms of generating massive revenues besides being an important fulcrum and institutional foundation for learning and developing process skills and capabilities that are increasingly intertwined with core R&D to a country’s economic future.
In this post we look at how integrating mobile messaging strategy in the manufacturing sector can be rewarding to all stakeholders involved in the process. From the shop floor to the distribution and shipping
Both internal and external communication has to be conducted smoothly in the manufacturing sector, and so the platform of mobile messaging can prove highly useful. Important alerts, notifications, technical breakdowns/issues, communication between the internal and external staff and so forth can be carried out seamlessly with the apt usage of mobile messaging.
How can Manufacturing Industries add value and boost their operations with the help of Mobile Messaging?
1. Send Critical Alerts: Many untoward incidents takes place in the manufacturing industry such as power outages, inventory is out of stock, labor strikes, production issues and so on. Through text messaging, you can easily send alerts to the concerned staff, so that they are not only well-informed, but at the same time are prepared to face the situation and solve it eventually.
2. Connecting Departments: There are a lot of inter-departmental communication that takes place in a manufacturing unit. Departments such as purchase, Inventory, warehouse, supply chain, logistics, and production need to interact in order for carrying out the entire operations smoothly. Text messaging can be considered as one of the best communication medium as it can be used as an effective tool for inter-department communication to not only lessen the communication flaws but also streamline the entire communication channel.
3. Procurement & Inventory Alerts: Procurement of raw materials is one of the most important step in a manufacturing sector. In other words, without procurement of materials, manufacturing activity cannot take place. Hence procurement alerts with all the relevant details (about the type of material, quantity etc.) can be sent, so that the concerned staff is prepared well in advance to not only receive the raw materials, but also check the quantity, quality and other relevant aspects in line with the product that is being manufactured. Getting to know the inventory demand and supply at the right time can play a huge role in improving productivity.
4. Shift Timings: Most of the manufacturing industries run on a 24/7 basis, hence the importance of shift comes into perspective. Managers of the respective departments can send messages to their corresponding staff members about the shift timings, so that the staff is well-informed about the work timings. In future, if there are any changes in the shift timings, then also the staff members will be updated on the same.
5. Product Launch: You can send bulk SMS to all your existing customers about a new product launch and what they can expect from this new product, such as advanced features and benefits. This will not only create interest in customers, but will also spread to those people who don’t know about this product. This can only happen if the existing customers are really happy with the existing product, as they are the one’s who will spread the message to their contacts through word-of-mouth.
6.Greater Productivity and resource Utilization :The growth in mobile messaging will also influence industries like construction and manufacturing to leverage enterprise mobile solutions and empower their field workforce to achieve greater efficiency.For instance, messaging apps can allow technicians to open and close repair jobs at the touch of a button, automatically updating IT systems.overnment, travel shipping and logistics workers will all increase their use of compliant communication solutions and utilize location-based services whilst finance and retail will continue to be vanguard users.
7. A resourceful tool for HR team: A manufacturing sector is basically large in scale, with many departments and concurrent staff working in it. If there are any notifications such as inspection of a particular unit by a quality control team (or) delay in certain activities (or) bringing in new HR policies, then the HR team can directly send messages to all the staff members of the respective departments. Whether it may be a labor, supervisor, technician, specialist, manager and so forth, each and every one will be updated by the HR team through the medium of mobile messaging.
